This is the way the world ends — not with a whimper, but with a wave.
That is the impression of “FLÓÐ,” a multi-sensory art installation created by Icelandic artist Jónsi, best known as the bandleader for the post-rock group Sigur Rós. To create “FLÓÐ,” the mononymic artist blended elements of sound, sight, scent and space, evoking the sensation of looking up through the wave that ultimately carries you to your death as the world burns.
“FLÓД feels like drowning on dry land. ...